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5 Tips to monitor sponsored posts on Instagram and Facebook
Monitoring

5 Tips to monitor sponsored posts on Instagram and Facebook

When a brand decides to sponsor a post on Facebook or Instagram, the engagement is instant. Comments, reactions, and likes start to arrive as users become “engaged” with the content. But not all engagement is good. A simple campaign can generate negative engagement as well that can damage the brands…

How artificial intelligence is changing the face of social media monitoring
Monitoring

How artificial intelligence is changing the face of social media monitoring

Those who work with technology or marketing know that the artificial intelligence field is helping redefine many businesses by automating processes that previously demanded human interference. From fabricating products, through credit analysis, all the way to customer support, many things are changing with the evolution of the computer science field.…

How the RSS monitoring of pages and blogs works
Monitoring

How the RSS monitoring of pages and blogs works

RSS, abbreviation for Really Simple Syndicate, is a technology to present different formats of contents in websites and blogs with constant updates in a simple way. Sites with RSS feeds offer the possibility for the users to subscribe to receive updates from the websites without having to access them on…